Follow-Up

Referral Request Email

A simple ask to a happy customer for an introduction, made easy by naming who you are looking for and offering to do the heavy lifting.

Use it when: Use after a customer has had a clear win or expressed satisfaction.

Copy-paste template

Subject: a quick favor

Hi [First name],

It has been great seeing [Company] get to [specific result] with us. That kind of win is exactly why I do this.

Which brings me to a small favor. We grow mostly through people like you, and I am looking to help more [job title]s who are dealing with [problem you solved for them].

Is there one person who comes to mind that I should talk to? If it is easier, I can draft a short intro you can forward, so it takes you 30 seconds.

Either way, thank you for being a great partner.

[Your name]

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