Cold Email

Cold Email Template (Referral Angle)

Opens with a warm reference to a colleague or mutual connection so the email reads as a passed-along intro rather than a cold pitch.

Use it when: Use when someone inside the account, a mutual contact, or a known peer pointed you toward this person.

Copy-paste template

Subject: [Referrer name] suggested I reach out

Hi [First name],

[Referrer name] mentioned you own [area of responsibility] at [Company] and thought we should connect.

I work with [job title]s on [specific problem]. [Referrer name] and I were talking about how [related challenge], and your name came up as the person who would actually care about fixing it.

I am not sure it is a fit yet, but if [specific outcome] is on your list this quarter, I would love 15 minutes to compare notes.

Open to it?

[Your name]
[Title], [Company]

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