Anthony Verducci and Cristian Perez almost lost a listing to Ryan Serhant last year.
The client insisted on listing with the star broker. There was just one problem: the New York-based brokerage of the same name hadn’t yet expanded into New Jersey. Verducci and Perez ended up with the listing, but the experience left an impression.
“It planted the idea in our heads,” Verducci said.
Now, the two-person team has left Sotheby’s International Real Estate for the star broker’s eponymous firm, just over nine months after Serhant entered the market as part of an expansion across six states.
Verducci and Perez, who self-reported $60 million in annual sales volume in 2023, eventually decided it was time to make a move. The pair claim to have the highest ever sale in Livingston, New Jersey, at $6.5 million and Summit, New Jersey, at $8.2 million.
“For us, it’s about getting more eyeballs on our listings,” said Verducci, adding that he wanted to make a move before activity picks up.
It’s Serhant’s third addition in the Garden State. It entered the market with the addition of Michele Zyska, Compass’ former agent of record in the state, and then announced an affiliation with Jersey City brokerage Trompeter Real Estate in July.
The firm has been on a recruiting tear recently after suffering some departures last year, including an up-and-coming team led by Maggie Wu left Serhant for Compass and veteran agent Loy Carlos, who left to head Nest Seekers’ Global Wealth division.
Serhant reports 85 agents have joined in January, including Ravi Kantha, a top townhouse agent formerly with Leslie J. Garfield, and Corcoran’s Peter Zaitzeff.