Join CosmeticsDesign for our exclusive webinar, “Hair and Scalp Care: US Market Outlook,” airing on April 3 at 11 AM CST.
From scalp health and hair growth treatments to sustainable product development, this session will provide key insights for manufacturers, suppliers, and formulators looking to stay ahead in this dynamic market. Don’t miss this opportunity to gain expert knowledge and strategic guidance on the future of hair and scalp care.
What to expect:
- Advancements in scalp health & hair growth – Discover the latest scientific research and innovations driving new treatments for scalp care and hair regrowth.
- Breakthrough ingredients & formulation strategies – Explore cutting-edge ingredients and formulation techniques shaping the next generation of hair and scalp care products.
- Consumer trends & market evolution – Gain insights into shifting consumer preferences, emerging trends, and regulatory factors influencing the hair and scalp care industry.
Expert insights from our panelists:
Dr. Iris Rubin, Founder and Chief Medical Officer at SEEN
“The most transformative trend in hair and scalp care today is the ‘skinification’ of hair care—where consumers now expect their hair products to be as science-driven, results-oriented, and mindful as their skincare. This shift places a heightened emphasis on scalp health, microbiome balance, and ingredient transparency.”
“Skinification of hair traditionally involves bringing skin care ingredients to hair care. At SEEN, we are redefining and raising the bar on skinification of hair with formulations that are good for skin on the face and body as well, since hair care products can contribute to skin issues, including acne, sensitive skin, eczema, and dry scalp.”
“SEEN IS dermatologist-developed, non-comedogenic, safe for sensitive skin, and clinically proven. Fragrance-free SEEN products have the National Eczema Association (NEA) seal of acceptance.”
“Looking ahead, we anticipate a wave of innovation in multi-functional products—those that do more than cleanse and condition but actively enhance scalp and hair health. Meanwhile, ‘clean beauty’ in haircare is evolving beyond what’s left out, focusing on high-performance formulas that deliver exceptional results.”
Yarden Horwitz, Co-Founder at SPATE
“Scalp psoriasis is the top driver of change in the scalp care category. As consumer understanding and language around scalp health become more advanced and nuanced, we can expect this to shape the types of products they seek out.”
“In the coming year, consumers will increasingly look for innovative, clinically backed solutions that address specific personal concerns — from scalp psoriasis to hair porosity issues like low and high porosity.”
“One of the fastest-growing trends in scalp care is the rise of the Scalp Spa — shifting consumer perception by treating the scalp with the same care and luxury as the face. Over the past few years, we’ve seen consumers increasingly bring facial treatments into their homes, and over the next few years, we’ll start seeing a similar movement with scalp care, as consumers look to replicate scalp spa innovations in their own at-home routines.“
“To stay competitive in the scalp care space, brands can take cues from the skin care category — not only by innovating in professional treatments, but also by reimagining how those treatments can be adapted for at-home use.”
Register now!
Don’t miss this opportunity to gain valuable insights from leading experts and enhance your hair and scalp care product development strategies. Register today to secure your spot for this essential discussion on the current landscape of the US hair and scalp care sectors, which will also be available on demand.